As spring blooms into summer 2025, those golden years deserve an extra touch of radiance. The secret lies in a particular tone that’s transforming beauty routines for the over-60 crowd. Let’s explore how this vibrant hue is bringing newfound confidence and youthful glow to mature skin during these warmer months.
Why color becomes more crucial after 60
With age, facial features naturally lose definition and skin tone becomes more muted. Dr. Mona Gohara, dermatologist at Yale School of Medicine, explains, “As we age, our skin loses pigment and vibrancy. The right color choice can instantly restore dimension and create the illusion of more youthful contours.”
Many women make the mistake of fading into neutrals as they age, when a strategic pop of brightness can actually be more flattering. Some have discovered this through trial and error, like those who switched from aging red lipstick to more flattering shades after 60.
The science behind the glow
This transformation isn’t just cosmetic—it’s backed by science. “Think of your face as a canvas that becomes more textured with time,” says Dr. Howard Murad, renowned dermatologist. “The right bright tone doesn’t just sit on the surface; it interacts with light to create an optical illusion of smoothness.”
This effect is particularly welcome during late spring and early summer when increased sun exposure can emphasize uneven skin texture. Those who’ve made significant skincare changes, such as those who stopped using regular face wash at 70, often notice these bright tones work even better on their rejuvenated skin.
The perfect shade for summer 2025
This season’s most flattering tone sits between coral and peach—warm enough to complement mature skin yet bright enough to bring life to the face. Unlike harsh neons or flat pastels, this luminous hybrid mimics the natural flush of healthy circulation.
The versatility of this tone extends beyond makeup to clothing choices as well, complementing various necklines—though some styles are best avoided, as noted by those discussing necklines women over 70 should reconsider this summer.
Expert application tips for maximum glow
“The application method is just as important as the color itself,” advises celebrity makeup artist Bobbi Brown. “For women over 60, I recommend using cream formulations that melt into the skin rather than powders that can settle into fine lines.”
For best results, apply to the areas where sunshine would naturally hit your face:
- The highest points of your cheekbones
- A touch on the bridge of your nose
- A subtle wash on the center of your lips
- A hint at the inner corners of your eyes
Beyond makeup: The holistic approach
The most radiant look comes from combining the right color with proper skincare and nutrition. Some have found success with alternative skin hydration methods after 60, while others focus on nutrition to maintain healthy hair and skin.
Making it work for your unique beauty
Dr. Michelle Henry, dermatologist specializing in mature skin, notes, “What makes this bright tone so universally flattering is how it adapts to individual undertones. It’s like finding the perfect light switch for your complexion—suddenly everything looks more vibrant.”
Like a sunset illuminating a landscape, this special tone doesn’t fight age—it celebrates it by highlighting the beautiful complexity that comes with six decades of living. As summer approaches, it might just be the refresh your beauty routine needs.